ֱ̽ of Cambridge - FIFA /taxonomy/external-affiliations/fifa en Underdogs, curses and ‘Neymaresque’ histrionics: Cambridge ֱ̽ Press reveals what’s been getting us talking this World Cup /research/news/underdogs-curses-and-neymaresque-histrionics-cambridge-university-press-reveals-whats-been-getting <div class="field field-name-field-news-image field-type-image field-label-hidden"><div class="field-items"><div class="field-item even"><img class="cam-scale-with-grid" src="/sites/default/files/styles/content-580x288/public/news/research/news/worldcup2018cropped.jpg?itok=L4FQqecN" alt="Argentina fans at the 2018 FIFA World Cup. " title="Argentina fans at the 2018 FIFA World Cup. , Credit: Photo by Tom Grimbert on Unsplash" /></div></div></div><div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><p>There has been no shortage of surprises during this year’s competition, and this shines through in the language data. Expressions such as <em>premature exit</em> reflect that several of the predicted favourites haven’t fared as well as expected, with the odd <em>unforgivable blunder </em>making an appearance, too.</p>&#13; &#13; <p>Building on similar research conducted during the 2014 World Cup, the Press has mined over 12 million words of media coverage, to analyse the language used when discussing the various teams over the course of this year’s tournament.</p>&#13; &#13; <p>Comparison with the language collected in 2014 shows that, whilst traditionally successful teams such as Brazil have gone from<em> stylish</em> to <em>nervous</em> and Argentina from having <em>flair</em> to <em>struggling</em>, World Cup 2018 underdogs such as England have gone from being <em>inexperienced </em>to <em>confident</em>.</p>&#13; &#13; <p> ֱ̽data reflects that several teams have defied expectations – the word <em>underdogs</em> features frequently in media reports, along with related language like <em>plucky, determined</em>, and <em>punch above their weight</em> also making an appearance.</p>&#13; &#13; <p>As fans root for their home teams, the verb <em>overcome</em> is commonly found alongside words such as <em>obstacles, hurdles</em> and <em>adversity</em>. Even England’s long-standing <em>penalty curse</em> has been <em>overcome</em>, whereas previous champions Germany fell victim to the <em>curse of the holders</em>.</p>&#13; &#13; <p> ֱ̽introduction of Video Assisted Referee (VAR) technology has seemingly been met with mixed feelings, as it is commonly associated with words such as <em>controversy, overturn</em> and <em>incident.</em></p>&#13; &#13; <p>Despite the introduction of VAR, however, bad behaviour still abounds; the word <em>histrionics</em> is prominent in the data – often found alongside adjectives such as <em>ridiculous, headline-grabbing</em>, and <em>amateurish</em>. A new term has even been coined this year: <em>neymaresque.</em></p>&#13; &#13; <p>As well as analysing the language used by journalists and media commentators, ֱ̽Press has also been asking fans to submit the words they would use to describe their national teams.</p>&#13; &#13; <p>Laura Grimes, senior ELT research manager at Cambridge ֱ̽ Press, said: “It’s been great to see the correlation between the language used by the media and the descriptive words submitted by football fans. We’ve combined these two datasets to select the three words most strongly associated with each team.</p>&#13; &#13; <p>“ ֱ̽huge amount of language data we’ve collected and analysed gives us fascinating insight into the mood surrounding the World Cup. It’s been a dramatic and surprising tournament and this is certainly reflected by the language used in the media, as well as by football fans.”</p>&#13; &#13; <p> ֱ̽Press is still inviting submissions for the public’s top three words to describe each national team. To contribute, simply visit <a href="http://www.cambridge.org/word-cup">www.cambridge.org/word-cup</a>, click on any country and enter the three words you feel best describes this team.</p>&#13; &#13; <p>Once submitted, you’ll be taken to a page that is updated in real time and shows the most popular words that have been submitted in a word cloud.</p>&#13; </div></div></div><div class="field field-name-field-content-summary field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even"><p><p>Cambridge ֱ̽ Press has revealed the results of its global study into the language used around the 2018 FIFA World Cup in Russia.</p>&#13; </p></div></div></div><div class="field field-name-field-content-quote field-type-text-long field-label-hidden"><div class="field-items"><div class="field-item even"> ֱ̽huge amount of language data we’ve collected and analysed gives us fascinating insight into the mood surrounding the World Cup.</div></div></div><div class="field field-name-field-content-quote-name field-type-text field-label-hidden"><div class="field-items"><div class="field-item even">Laura Grimes</div></div></div><div class="field field-name-field-image-credit field-type-link-field field-label-hidden"><div class="field-items"><div class="field-item even"><a href="/" target="_blank">Photo by Tom Grimbert on Unsplash</a></div></div></div><div class="field field-name-field-image-desctiprion field-type-text field-label-hidden"><div class="field-items"><div class="field-item even">Argentina fans at the 2018 FIFA World Cup. </div></div></div><div class="field field-name-field-cc-attribute-text field-type-text-long field-label-hidden"><div class="field-items"><div class="field-item even"><p><a href="http://creativecommons.org/licenses/by/4.0/" rel="license"><img alt="Creative Commons License" src="https://i.creativecommons.org/l/by/4.0/88x31.png" style="border-width:0" /></a><br />&#13; ֱ̽text in this work is licensed under a <a href="http://creativecommons.org/licenses/by/4.0/">Creative Commons Attribution 4.0 International License</a>. Images, including our videos, are Copyright © ֱ̽ of Cambridge and licensors/contributors as identified.  All rights reserved. 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