Cambridge outreach films triumph again at the Eventia IVCA awards

sjr90 — Thu, 10 Apr 2014 14:40:58 +0000

Last year “Cambridge in Numbers” won the IVCA Gold Award for Best Post Production.

This year “My Cambridge” took two IVCA Bronze Awards, for Best Film and Best Photography.

“My Cambridge” features three current Cambridge students, who share their stories in their own words.

Engineering student Bryn Pickering came to Cambridge from Bethesda, North Wales. At Cambridge, he has worked as a mentor and a student ambassador in order to inspire and encourage other state school students to apply.

Asked why he volunteered for the film, Bryn said “I am passionate about widening participation in Cambridge. I hope that sharing my experience will give students an insight into what it’s really like applying and then being at Cambridge, so that they’ll be ready to look more into the possibility of Cambridge as a ̽��ֱ�� choice.”

Another of the students in the film, Heather McKay, from Ayrshire, told student newspaper Varsity, “As I’m from a state school myself, and had very few contacts to help me through my own application process, I thought it sounded like a project that was right up my street.”

Commenting on the awards, James Brown, Production Manager at Contra, the digital agency commissioned by the ̽��ֱ�� to create the film, said "It has been a real pleasure working alongside the ̽��ֱ�� throughout this project.

“Eventia IVCA currently host the largest corporate communications awards ceremony in Europe, so we were delighted not only to have been nominated in two of the toughest categories, but to leave with awards.

“We're delighted that Cambridge were thrilled with the double-award winning film.”

Rachel Lister, Head of Student Recruitment and Information for the ̽��ֱ�� of Cambridge, and Jess Bond, Schools & Colleges Liaison Officer, collected the awards on behalf of the ̽��ֱ��.

Rachel said: “Our students are our best ambassadors. They give up their time to share their stories with young people from their home towns, their old schools, and from similar backgrounds to their own, encouraging them to see beyond the stereotypes.

“’My Cambridge’ features just three of these stories. We hope that prospective students who watch this film will go on to find out more about Cambridge and make their own minds up about whether to make us one of their university choices.”

“ ̽��ֱ��film has received very positive feedback and we are delighted that “My Cambridge” has been recognised by the IVCA.”

Watch "My Cambridge" here.

“My Cambridge,” one of the ̽��ֱ��’s series of films promoting the unique features of undergraduate life at the collegiate ̽��ֱ��, has won two IVCA Bronze Awards.

Our students are our best ambassadors.

Rachel Lister, Head of Student Recruitment and Information.

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Cambridge outreach films triumph again at the Eventia IVCA awards